GFC2017 ConExpo Newsletter

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April 2018

What Trade Show Attendees Want..What They Really Really Want!


1. Online Event Registration

Attendees have gone digital and so has the GFC2017 Conference & Expo. That’s where they want and expect to register for just about everything. We have ditched the paper registration forms and are online now!  We collect registration details once and use the information provided to quickly and easily compile future marketing data, print name badges and rosters, personalize all future communications, and check-in attendees on-site or before our event.

2. Fast Check-in

Attendees want to be checked in quickly, not with several minutes of chaos while they look for their registration information. On-site line management is both a science and an art for event professionals which can be mastered with the right tools. With technology like scan guns and barcodes and QR codes, scanning keeps lines moving is fast becoming the norm at events and meetings. In addition, on-site self-check-in kiosks are another way attendees can move along without your involvement.

3. Communication, Early, Often and Via Mobile

Our attendees are connected to the outside world via smartphones, tablets or other mobile devices so we can connect with then wherever and whenever. We send them up-to-the-minute event details, program changes, email notifications, weekly newsletters, and automatic alerts. We provide them easy access to event materials that they can share on their social networks, downloads of handouts and relevant links.

We communicate with our attendees early and often across all our platforms including Facebook, Twitter, Linked In, wherever our target audience is found. Speed is paramount. In a world where being connected reduces time delays. Attendees expect and demand fast action. Our attendees are happiest when we respond to their questions or messages quickly, usually within the same business day.

4. The Important Intangibles

Today’s event attendee demands and expects more time to connect and communicate with other attendees at an event or meeting. Large audacious receptions and gaming opportunities may provide some of this for certain types of events and attendees. People are looking for more intimate one-on-one or small group opportunities to discuss, communicate and build the important relationships.

What about those networking and relationship building opportunities? Creating the small group sessions is a great beginning. Although meeting up at receptions is still common, deeper dives and closing the deals are often best left to private conversations. We provide attendees with comfortable physical space on-site if possible to conduct these conversations. We also can help match them up in advance using the registration information – with their permission of course – to help make initial connections.

We craft some sessions which lead with questions that encourage attendees to participate and ask more of the right questions rather than provide “the” solutions to problems. This kind of format encourages out-of-the-box thinking, new insights and fresh ideas to address old professional or work problems facing attendees.  What value that adds to an attendee experience "DELIBERATELY DIFFERENT" than other trade show events!

The GFC2017 Global Finance and Credit Management Conference and Expo facilitates this with a dynamic question and answer format that immediately engages attendees. Speaker or panel interaction with attendees reduces the droning head and heavy eyelids of attendees you see so often elsewhere. The sleepy one-sided presentation is replaced by buzz and energy as people talk more informally and share insights and ideas more freely.

Just Dreaming?   Not if you are already signed up to attend the NEW Annual GFC2017 Global Finance and Credit Management Conference & Expo in Schaumburg, Illinois, August 22-25, 2017. 

This is YOUR BIG OPPORTUNITY! Reach out and grab it! As an attendee at the GFC2017 Global Finance and Credit Management Conference & Expo, you have exclusive access to this unique group of qualified speakers, exceptional exhibitors, and motivated sponsors. You will see them all in just 3 days!

Fellow Partners Share Their Expectations for the GFC2017 Conference & Expo……..
and why they will return year after year:

“We have truly become a global economy.  Social media and technology  have paved the way for us to conduct business overseas as easily as doing so in our hometown.   The GFC2017 Conference & Expo provides essential education and training for all global business people to succeed.”  Elinor Stutz, www.smoothsale.net 

 “Finally, a conference for the credit manager!  The industry has been crying out for this for years and at long last an event for credit managers from around the world. I have absolutely no doubt this will be the event of 2017 and for many, many years thereafter.” – Colin Sanders M.C.I.C.M. F.A.C.P., Head of UK Operations, Graydon UK Ltd

  “In reality, the world banking and trading systems are interdependent; this conference will strengthen our credit and finance networks and support better day to day decision-making.” – Roger L. Torneden, Ph.D., CFP®, Director of Business, Management and Legal Programs, UCLA Extension 



Finally, there is a conference and expo that provides the kind of exceptional value that Exhibitors should expect. Don't miss out on this extraordinary VALUE.

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